In today’s business environment, your company can face competition from both traditional companies in your industry sector and online businesses. With the steady growth of online businesses, your industry becomes increasingly crowded, and your brand name and profile can get lost unless you’re continuously making yourself heard.
Primal offers a range of digital services that act as an amplifier and ensures your online customer base is aware of your status as a proven leader in your industry.
Our team at Primal will engineer a strategy using our many digital services in SEO and performance media to help raise your brand profile and make your company’s voice heard clearly above the noise of the competition.
SEO
While many people have an idea of what SEO does for a website, they may not be aware that using SEO digital services can help more potential customers learn about your company’s products and services. The correct use of SEO services reaches customers looking for your products and services. It provides targeted and relevant information that leads customers to your website and engages them in a meaningful dialogue that captures their attention.
The mechanics of SEO perform double duty by raising users’ awareness of your products and services and boosting your Google ranking. The higher your company’s ranking above the competition, the greater your market share. Keeping your company ranked highly is a significant part of our SEO team’s job.
Performance Media
Our performance media digital services begin with formulating a winning strategy that suits your brand values, products and services, and also suits your target audience’s lifestyles and shopping habits. We focus on Google’s marketing services, including:
- Google Ads
- Display Advertising
- Google Shopping
Worthy rivals to Google in digital marketing, social media has emerged as one of the most important aspects of a comprehensive online advertising campaign. The user data obtained by these platforms can be invaluable in reaching loyal customers as well as expanding your customer base to target new customers. We are experts in running effective ad campaigns on several social media platforms, including:
- Tik Tok
- Line
We also effectively use Collaborative Platform Advertising Solutions (CPAS) ads, also known as collaborative ads. These ads use customer data from various social media sites and place personalised ads that direct customers to your product and service distribution channels. If your products are being carried on the Lazada and Shopee websites, collaborative ads can ensure your customers see and learn about your products there.
Partner with Primal
Partnering with Primal can mean an entirely new era of growth for your company. With our creative integration of SEO, performance media, content, production, outreach, link-building, and conversion rate optimisation (CRO), your company may enjoy a whole new level of customer awareness that leads to success and greater brand awareness within your market sector. Contact Primal today to find out more about our digital services.